Home buyers want to see all possible listings, not just MLS listings. For an agent or broker website, why not enable buyers to search through all the listings on your own web site rather than making buyers go search elsewhere to see for sale by owner listings?
For those agents and brokers who are Diverse Solutions clients, they’ve just done the legwork for you. They are the first IDX vendor that I’ve seen to integrate non-MLS listings into their search interface. They’ve taken Zillow’s Postings API to allow buyers searching for homes in specific neighborhoods or ZIPs to view for sale by owner and Make Me Move(TM) homes (which are not officially for sale) from Zillow directly in their IDX interface. The links to Zillow utilize our co-branding technology and result in the agent or broker’s contact information and photo being displayed to the visitor throughout their session on Zillow. You can take a look at the functionality on their DEMO site here.
There are a ton of other new features that were added with this most recent release that you can read about on the Diverse Solutions Blog. Congratulations on the big release last week!